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Schema Markup Generator

Generate valid JSON-LD structured data for common schema types, preview the markup, and copy ready-to-use code for your website.

FreeNo sign up requiredInstant preview

Build your schema

Schema Type

JSON-LD Preview

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Article"
}
</script>

Schema checks

Basic schema validation
  • !Complete the required fields for this schema type.
  • ✓URLs look valid.
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Important note

Structured data can help search engines understand your page, but it does not guarantee rich results or higher rankings.

Create structured data fasterGenerate clean JSON-LD without writing schema markup manually.

Reduce markup mistakesCatch missing fields and common formatting issues before publishing.

Help search engines understand your contentAdd structured context about your pages, products, business, and content.

How to use the Schema Markup Generator

1

Choose a schema typeSelect the schema that best fits your page.

2

Fill in the required fieldsAdd accurate information for your page or entity.

3

Review the JSON-LD previewCheck the generated structured data.

4

Copy and add the code to your pagePlace the JSON-LD in your page source.

Frequently asked questions

What is schema markup?+

Schema markup is structured data that gives search engines additional context about a page.

What is JSON-LD?+

JSON-LD is a common structured-data format placed in a script element on a webpage.

Where should I add JSON-LD on my website?+

Add it to the relevant page HTML, commonly in the head or body, according to your platform’s implementation method.

Does schema markup improve Google rankings?+

It does not guarantee higher rankings. It can help search engines understand eligible content.

Does structured data guarantee rich results?+

No. Rich result eligibility and display are determined by search engine policies and systems.

Which schema type should I use?+

Use the type that most accurately describes the main purpose of the page.

Can I use more than one schema type on a page?+

Yes, when each type accurately represents visible, relevant content on that page.

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